Paula's Body Shop
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Few things apply universally
So, don't take my word for anything
​If something resonates
Check it out
See if it's right
For you
​Note: When I write for this blog, I write as the caring, sharing, sometimes frustrated, emotional self I am, not as a professional writer. If you are are here to see samples of my professional writing, visit the portfolio category. Thank you.

Online Appointment Booking for Massage Therapists - A Review of 18 Sites

12/16/2019

53 Comments

 
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Therapists and clients have finally discovered the time- and stress-saving convenience of online booking. So much so, that there has been an explosion in the number of online booking apps. Online booking allows you to devote a lot more time to practice building instead of scheduling, but which booking system to choose? Some apps are definitely easier to work with than others, so it isn't always about subscription price, but identifying which app best suits the way you - and your clients - work.

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53 Comments

The Truth About SEO - A Sole Proprietor's Guide

7/18/2019

 
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Most people make SEO (search engine optimization) out to be complicated and most of the others just want you to hire them to do it for you, and usually at a price the sole proprietor cannot afford.

SEO only appears complicated because you haven’t been given the needed information to fully understand it. 

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Paula In The City Limits News

7/25/2017

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Did you know that there's a New York City focused investigative journalism magazine called City Limits? Having been interviewed by various news outlets in the past, it was a breath of fresh air to work with City Limits journalist, Arturo Conde, and award-winning photojournalist, Adi Talwar. While I might not agree with their assessment of me as a sorceress, I am grateful for the conscientious and professional manner in which they handle their topics and their sources - even sorceress-seeming sources. Please enjoy this article on Older Gig Economy Workers, who are working right along side Millennials as we forge our way into the future of work. And if you like this style of investigative journalism for positive change in our communities, feel free to give a tax-deductible donation to City Limits.

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Networking for Solo Practitioners and Freelancers

6/17/2016

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In business networking situations or any social arena, most people feel uncomfortable around me. I do this by saying what I think, and I think a lot of different things at the same time. I feel their discomfort, though, and wind up feeling just as uncomfortable. This trait makes being in business for myself challenging. 

However, the combination of loner business person and social nitwit allows me to spot group situations that are comfortable, like Spark, the Freelancers Union networking event.

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Thumbtack - An Initial Review

8/19/2014

1 Comment

 
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Unfortunately, as is usual when directories for massage therapy are concerned, health and healing go by the wayside, quality listings decline, and slimy listings take their place. I closed my account with Thumbtack in 2018. Like most companies who claim to want to create quality listings, the lowest common denominator fills their pockets the most. C'est la vie.
If you'd like to see the initial reviews, read on.

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    Solutions to everyday stress involve identifying where we are emotionally unhappy and then taking action to correct or curb the circumstances involved. I love this kind of healing-based problem-solving and happily share for those seeking similar unique yet ubiquitous solutions. Consequently, the topics here may vary within health, lifestyle, and work/business.

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HOURS
By Appointment

​Located in Manhattan Valley
Between the Upper West Side and Harlem

203 W 108th St
New York, NY 10025
212-663-8366 - Voicemail and Text

Please
No walk-ins
No last-minute appointments
​No advance consultations
No sales or marketing calls
Fascial Health and Fitness via Innovative, Advanced Bodywork and Education.
Prevention, Pain Management, Pain Solutions, Rehabilitation, Special Needs, Body as Instrument (Singers, Dancers, Athletes, Brainiacs, etc.), Stress Reduction, Anti-aging, Sports, Geriatric, Prenatal, etc.

The word 'massage' denotes Paula's Fasciae Therapy (connective tissue therapy) that she integrates and innovates from her professional training in Western therapies like: Swedish medical massage, Neuromuscular (NMT), and Trigger Point, as well as therapies of Eastern origin like: massage cupping by machine (not TCM cupping), Acupressure, Shiatsu, and gentle Gua Sha (similar and superior to Graston Technique), along with various vibrational therapies from dense to subtle like: Tok Sen (hammer massage) and BioSyntonie.
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 Paula's Body Shop
Paula Mae, LMT
Massage Energetics
Copyright © 2003 - 2020
All rights reserved.
Photos used under Creative Commons from Forest and Kim Starr, Nico Caramella, Scot Nelson, Tony Webster, torbakhopper, Ramona.Forcella
  • Home
  • Book
  • Services
  • Methods:
    • About Paula's Massage Therapy
    • About Palpation
    • About Fascia Therapy
    • About Biosyntonie
    • About Tok Sen
    • About Gua Sha
    • About Foot Reflexology
    • About Massage Cupping
  • Info:
    • Office Policies
    • FAQ
    • Location and Hours
    • Testimonials
    • About Paula Mae, LMT
    • EMF Solutions
    • Contact
  • Blog